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Overtly for in-house teams

Make every announcement count

Plan the launch, follow every story in every language, see what AI tells your buyers, and send the report your CEO forwards to the board.

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Built on real public coverage of Mercury's Series D, bank charter application and conditional approval, shown as an example. Mercury is not an Overtly customer. Messages, people, counts, AI-answer results and press requests are illustrative; staff appear by role. Logos and reporter photos belong to their owners.

Everything your comms team runs on, in one place

Connect your company, watch every competitor and platform, follow rival spokespeople, and work with your agency from the same workspace.

Connect your company to Overtly

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Teams
SharePoint
Glean
Guru
Confluence
Notion
Drive
1,284 company documents read

Spot new competitors early

BrexSpend management
RampCorporate cards
MercuryYou
RhoBusiness banking
NEWBridge41 stories this month, up from 6
Startup banking · 5 companies

Listen on every platform

Following   For you
♥18.2K💬412↗2.1K
@startupmoney3 things I wish I knew before opening a business account #mercury #startups

Mercury mentions

12
YouTube
48
X
31
LinkedIn
9
Reddit
4
Substack
6
Bluesky
22
TikTok
3
Glassdoor

See which trends are rising

+240%AI agents for
business finance ↗bank charters +38%startup runway −12%JanJun

Follow rival spokespeople

Following 3 rival spokespeople
Brex CEOKeynote · Money20/20 Europe, AmsterdamON STAGE
Ramp CEOPanel · AI and the finance teamON STAGE
Rho CEOFireside chat · Banking for startupsON STAGE

Work with your agency in one place

Weekly agency sync · 2 people 24:13
SHARED · PRESS RELEASE v3Mercury receives conditional approval for a national bank charterMercury today announced it has received conditional approval from the OCC to form a national bank…
Agency lead
Head of comms
🎙📷⬆✕

Do agency work in house

OVERTLY · MERCURY COMMS
WEEK OF 18 MAY
Media list, 41 reporters✓ done
Press release draft✓ done
Pitches sent, 12✓ done
Replies, 4✓ done
Daily clips to CEO, ×5✓ done
Rival report✓ done
Board update, PR section✓ done
Done byyour team
THANK YOU

Give your agency new ideas

Q3 ideas for Northline PR
IDEA 01Make the CFO the voice on AI and money
IDEA 02Founders who switched banks
IDEA 03Brief the charter reporters
pitch this first18 stories, none quote us

Keep everything on brand

Brand guidelines · 2026
Mercury
brand book

Plain and confident. Founder first. Never call Mercury a bank.

12
Colour
Ink
#1D1D20
Mercury Blue
#5266EB
Mist
#B8C1F5
Paper
#F2F0EC
Type
Aa Bb
13

Company names, logos, outlets and platforms are real; the stage photo is Money20/20 Europe and the phone shows The Venetian, Las Vegas. Mercury is an example, not an Overtly customer. People are shown by role; the two people on the call are stock photos from Unsplash. Counts, posts, appearances, the ideas and the agency “Northline PR” are illustrative. Surfaces are CC0 textures from Poly Haven. Logos belong to their owners.

Prove what PR is worth

Report PR in the board’s numbers

Coverage, site visits and pipeline for every quarter, on one slide your CFO reads the same way as the sales numbers.

Mercury is shown as an example and is not an Overtly customer. Visits, sign-ups and pipeline are illustrative.

Stay ahead of every story about your company

Morning briefings for leadership

A short summary of what changed overnight, in the executive team's inbox before their first meeting of the day.

Board-ready quarterly reports

Coverage, share of voice and AI visibility for the quarter, laid out in your board deck's own format.

Key messages, tracked

Which of your key messages reporters repeat in their stories, and which ones they leave out of them entirely.

What AI tells your buyers

What ChatGPT, Perplexity and Gemini say about you and your competitors when buyers ask them for advice.

Approvals with a record

Statements and releases go to legal, leadership and regional teams in turn, with a record of who signed off.

Every market and language

Coverage from every country you work in, translated into your language and grouped by region for each team.

Reporters who cover you

Which reporters cover you and your category, what each one wrote last, and when to get back in touch.

Events, awards and speaking slots

Conferences, award deadlines and speaking slots for your executives, on one calendar with dates and reminders.

Connected to your company's knowledge

Overtly reads your brand guidelines, past releases, messaging and bios, so every brief and draft has the full context.

Logos are real and belong to their owners. Gabrielle Saulsbery’s Banking Dive story and the Teleborsa story are real public coverage; Mercury is an example company, and dates, counts, names and the other details are illustrative.

Messages and narratives

See where your message lands

Overtly shows which outlets and communities repeat each of your key messages, which ones never land, and the conversations your buyers are having that no company has joined yet.

Mercury is shown as an example. Brex and Ramp are real companies; flags, counts and the untouched topic are illustrative.
In-house & enterprise

Bring Overtly to your comms team.

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  • ✓ Set up on your brand and your rivals
  • ✓ Reports in your board deck format
  • ✓ A workspace for every brand and region
  • ✓ Onboarding for your whole team